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Two Up Front News

Game, set and match as contract is agreed

Wimbledon champion Roger Federer will be one of the star attractions at the Watsons Water Champions Challenge. Photograph courtesy of Two Up Front

Hong Kong, 1 December 2003 - Hong Kong sports PR and publishing company Two Up Front, today announced that it has won the contract to develop print materials for the prestigious Watsons Water Champions Challenge tennis tournament.

Two Up Front will write, design and produce promotional flyers, an official souvenir programme and a post-tournament newspaper to be distributed to event sponsors and corporate clients.

Tournament promoter Ken Catton Enterprises said it had chosen Two Up Front because of its reputation for creative solutions, and the track records of company founders Niall Donnelly and Simon Wait.

For this project, Two Up Front will leverage its experience in sports publishing - including the production of newspapers, magazines and websites - to meet the creative demands of a sporting event that will enjoy worldwide media exposure.

“We are delighted to be producing the print materials for the Watson Water Champions Challenge and we are confident of bringing fresh creativity and innovation to this high-profile tournament,” said Wait, Two Up Front’s project director.

The 2004 Watsons Water Champions Challenge, to be held at Victoria Park, Hong Kong from January 8-10, features eight world-class players - including reigning Wimbledon champion Roger Federer, reigning French Open champion Juan Carlos Ferrero, four-time Grand Slam winner Venus Williams and three-time Grand Slam winner Jennifer Capriati - playing men’s and women’s singles and mixed doubles.

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